Special Issue Management Letters/ Cuadernos de Gestión “Online Consumer Behavior”

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Management Letters / Cuadernos de Gestión welcomes manuscripts for consideration in the special issue titled “Online Consumer Behavior. We cordially invite you to submit your papers on this topic to the Journal.

Special Issue Information

We invite theoretical, conceptual and empirical papers on (but not limited to) the following topics:

Data mining

Digital Transformation

Digital transformation and education

Big data analytics

Digital entrepreneurship and Startups digital strategy

New technologies applied to education

Information management

Information Technologies (IT)

New student behaviors in digital environments

Data visualization

Marketing automation

Privacy and user data

Social networks analysis

machine learning

Marketing intelligence

Sociology and digital consumer behavior

Artificial intelligence (AI)

Digital trends

Social sciences and online consumer behavior

Digital business

Online reputation management

Multidisciplinary approaches to the study of the online consumer

Digital marketing innovation

Social media marketing

Manuscript Submission Information:

  • Open for submissions:October 1st, 2023.
  • Closing date for new submissions: January 30th, 2024.
  • Extended deadline: February 29th, 2024

Special Issue Editors:

Guest Editor University Rey Juan Carlos

Guest Editor University Rey Juan Carlos

Further information:

For questions regarding this special issue’s content, please contact the Journal Editor (This email address is being protected from spambots. You need JavaScript enabled to view it.) or the guest editor Ana Reyes Menéndez (This email address is being protected from spambots. You need JavaScript enabled to view it.).

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