Awards

1. The Spanish Association of Academic and Professional Marketing (AEMARK) announces the Distinction for the Trajectory of the Marketing Professor, which will be awarded during the 36th International Marketing Conference AEMARK in Murcia.
2. The distinguished professor will attend the Conference as a guest of honor, where he/she will receive a plaque accrediting the Distinction granted. His/her travel and lodging expenses will be covered by AEMARK up to a maximum amount of €800.
3. All professors who have made sustained contributions over time (30 or more years) to the Marketing discipline, and who have had an active involvement with AEMARK and its foundational objectives, will be eligible for the Distinction.
4. To qualify for the distinction, the candidate must be proposed by one or more AEMARK partners. All candidates must submit:

   Report (no more than four pages) indicating the merits of the candidate to be eligible for recognition.
   Updated curriculum vitae of the candidate.
   Three letters of recommendation.

5. The candidacies for the Distinction, with the documentation indicated in the previous point, must be sent by email before June 4^th, 2025 to the AEMARK coordinator of the award: Javier Rodríguez Pinto (premios@aemark.org).
6. Those who propose a candidate accept the basis of the Distinction, and the distinguished professor is committed to participating in the award ceremony.
7. The verdict will correspond to a jury appointed for that purpose, composed of five members of recognized academic prestige, who will have the documentation presented in the nominations of candidates.
8. The decision of the Jury will be final.
9. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

WINNER LIST

1. The Spanish Association of Academic and Professional Marketing (AEMARK) announces the Best Doctoral Thesis Award, which will be awarded during the 36th International Marketing Conference AEMARK, held in Murcia, and is sponsored by ESIC University and AEMARK. A single prize will be awarded. Exceptionally, a second prize may be awarded to distinguish another outstanding thesis in the selection process.
2. The author of the awarded doctoral thesis will receive a plaque and a diploma, as well as a €3,000 reward. In the exceptional case of granting a second prize, the winning thesis will receive a €2,000 reward and the second prize will receive €1,000. Half of the corresponding reward will be paid as soon as possible, and the other half will be subject to compliance with the commitment established in the following point.
3. The winner of the Prize will assume the formal commitment to, within 12 months, submit a scientific article, based on the thesis or any of its parts, for publication in one of the scientific journals published by ESIC University, subject to the external evaluation processes established by the journal.
4. The authors of the Doctoral Theses defended between May 16th, 2024 and May 15th, 2025 will be eligible for the Award. The thesis’ author must be a member of AEMARK. Likewise, at least one of its supervisors must also have been a member of AEMARK during at least a 2-year period in the last 4 years. These requirements must be met at the documentation’s submission date to qualify for this prize. The presentation of the application implies the acceptance of these Bases.
5. The candidates for the Award must register at the Conference and, except for exceptional circumstances, present during its celebration a summary of the doctoral thesis.
6. Before June 4th, 2025, the candidates will send by email to Sergio Román Nicolás (sroman@um.es), member Organizing Committee at University of Murcia, the following documents:

   (1) an anonymous copy (without author, director, or university data) in electronic format (pdf file),

   (2) a copy of the defense record with the qualification obtained,

   (3) the composition of the thesis committee,

   (4) the candidate’s CV, and

   (5) a brief report (no more than 300 words) justifying the relevance of the doctoral thesis and mentioning any evidence of quality that is considered important. All evidence of quality mentioned must also be accredited (European or international mention, awards, publications, etc.).

7. The Conference’s Organizing Committee will make public the list of candidates for the Prize, with the titles of the doctoral theses as well as the supervisors’ names.
8. The winner of the Best Doctoral Thesis in Marketing Award will be chosen by a jury designated for this purpose, composed of five members of recognized academic and/or professional prestige, including a representative of ESIC University. The jury will examine the documentation provided by the applicants as well as the reports for each thesis previously elaborated by two recognized experts.
9. The announcement of the Prize will be made public at the Conference and will be final.
10. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. Your personal data may be shared with ESIC University for the call, endowment, management, and granting of the Award, as well as for the publication of the winning or selected texts. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

The presentation of the candidacy implies the acceptance of these Bases.
Sponsors:

WINNER LIST

1. The Spanish Association of Academic and Professional Marketing (AEMARK) announces the Best Marketing Research Article Award. The Association awards a first prize to the Best Article and two second prizes.
2. The author/s of the awarded research article will receive a plaque and a certificate of award.
3. The Research Articles published between January 1st and December 31, 2024, will be eligible for the Award. Only the date of printed publication will be considered unless it is an exclusively online publication. The research articles must address a topic relevant to the marketing discipline and have been published in high-impact journals in the field of marketing or related areas that are indexed in JCR’s first quartile (Q1).
4. The proposal of an article as a candidate for the award together with the pertinent documentation must be sent by one of the authors, who must necessarily be a member of AEMARK. The same author may be a candidate with several articles, but in his/her name he/she may only propose one research article. Nevertheless, at least half of the authors of each article proposed for the award must have been members of AEMARK for at least two years at the date of submission of the candidacy. The presentation of the application implies the acceptance of these Bases.
5. The authors of each research article aspiring to the Award will send a single message to the email address: premios@aemark.org communicating the wish to participate before 24:00 hours on June 4th, 2025. The message will include:

   (1) application for participation,

   (2) full reference of the research article,

   (3) statement that all authors of the paper agree to participate,

   (4) evidence of the quality of the proposed research article and the journal in which it was published, and

   (5) electronic copy of the publication.

   The subject/title of the message should indicate ‘Request AEMARK Award for Best Research Article’.

6. AEMARK will make public the list of the research articles that are candidates for the Award, indicating their complete reference (authors, title, journal, and date of publication).
7. The decision will correspond to a jury appointed for that purpose, composed of three researchers of recognized prestige. This Jury will fundamentally value the interest and contribution to the marketing discipline of the research articles, their methodological rigor, and the impact of the journal in which they have been published.
8. The announcement of the Award will be made public at the 36th International Marketing Conference AEMARK, to be held in Murcia and will be final.
9. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

1. To promote scientific research with the highest quality standards, AEMARK (Asociación Española de Marketing Académico y Profesional) announces the Best Paper Award of the Spanish Journal of Marketing – ESIC (SJM-ESIC), which will be awarded during the 36th International Marketing Conference AEMARK in Murcia in September 2025.
2. The author(s) of the award-winning Research Paper will receive public recognition during the 36th International Marketing Conference AEMARK, a diploma, and a €1,500 reward from AEMARK. When there are several authors, the distribution of this economic reward will be the responsibility of the authors.
3. Research papers published in any of the 2023 issues of the Spanish Journal of Marketing-ESIC will be eligible for the award. Articles in which one of the authors has also been the author of a winning article in one of the last three editions will not be eligible for the award. In addition, if the authors of an article agree that the article should not be considered as a candidate for the award, they should inform the Editor-in-Chief of SJM-ESIC before June 4th, 2025 in order to exclude it.
4. AEMARK will publish the list of candidate Research Papers, indicating their full reference.
5. To select the winning paper, the two papers that have had the greatest impact on the published literature to date (Web of Science, SCOPUS, Google Scholar) will be pre-selected from each issue. Subsequently, an independent well-reputed researcher, appointed for this purpose by the Editorial Board of the journal, will select the paper according to the following criteria: interest and implications for the marketing discipline, originality and innovation, appropriate use of the methodology, and quality of the literature review.
6. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. Your personal data may be shared with ESIC University for the call, endowment, management, and granting of the Award, as well as for the publication of the winning or selected texts. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

WINNER LIST

1. In recognition of the important role of anonymous reviews and the significant added value generated throughout this process, AEMARK (Asociación Española de Marketing Académico y Profesional), announces the Best Reviewer Award of the Spanish Journal of Marketing-ESIC (SJM-ESIC). AEMARK and SJM-ESIC particularly welcome constructive reviews that enable authors to identify the main weaknesses of their papers and offer guidance on how to overcome these limitations to finally achieve the publication of a relevant contribution.
2. A distinction will be given for each of the four issues published in 2025.
3. The award-winning reviewers will receive public recognition, a diploma, and a €500 reward granted by AEMARK..
4. Each award will be chosen for the revisions made to all the papers whose final decision (positive or negative) has been taken in the period corresponding to the acceptance of the papers finally published in each issue.
5. The awarded reviewer of each issue will be identified using a criterion that considers three filters. Authors of each reviewed paper will select the review that has been most useful and interesting to improve their papers. The SJM-ESIC editorial board will identify the potential best reviewers. The final decision will be made by an independent well-reputed researcher with wide experience in review processes.
6. The public recognition and award ceremony will take place at the 36th International Marketing Conference AEMARK in September 2025. The decision will be final and will be subsequently published on SJM-ESIC’s website.
7. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. Your personal data may be shared with ESIC University for the call, endowment, management, and granting of the Award, as well as for the publication of the winning or selected texts. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

WINNER LIST

1. The Spanish Association of Academic and Professional Marketing (AEMARK) announces the Scientific Dissemination on Social Networks Award “Marketing in 90 seconds”.
2. The author of the best scientific dissemination video will receive an accreditation diploma and a remuneration of €500, financed by AEMARK. If the video is made by several people, the remuneration will be divided among them. If the jury deems it appropriate, one or two accesits prizes may be awarded.
3. The author of the video must be a member of AEMARK at the time of sending the video.
4. The video can be made by one or more people, but each participant can only appear in one video. In case the video is made by several people, all of them must appear in the video.
5. Applicants for the award will email to divulga@aemark.org, before June 30^th, the following documentation:
   Video recorded vertically with MP4 or MOV format with a duration no longer than 90 seconds. In the video the candidate for the award will appear explaining a marketing concept or answering a marketing question. The video must not include a cover.
   Name and surname of the applicant, university, and marketing question or concept explained in the video.
   References used to explain the marketing concept or question
6. The video will be uploaded to AEMARK’s profile on Social Networks. AEMARK will reserve the right to not publish videos that it considers do not meet the criteria of scientific rigor and quality.
7. The procedure for awarding the Prize will be based on scientific rigor in explaining the concept or answering the marketing question, the ability to reach a non-specialized audience, the creativity of the video, the quality of the video in terms of image, sound and audiovisual elements, and the diffusion of the video in social media. The verdict will correspond to a Jury designated for this purpose, made up of three AEMARK researchers.
8. The award decision will be made public at the 36th AEMARK International Marketing Conference, to be held in Murcia, and will be final.
9. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

WINNER LIST

1. The Spanish Association of Academic and Professional Marketing (AEMARK) announces the Recognition to the Best Paper presented at the 36th International Marketing Conference AEMARK, in Murcia.
2. The author/s of the best paper will receive a plaque, a diploma, and a €500 reward, financed by the Organizing Committee.
3. The procedure for awarding the Prize will be based on the quality of the submitted work, considering its originality and its contribution to the Marketing area. Among all papers accepted for presentation at the 36th International Marketing Conference AEMARK, ten (or a higher number in case of a tie) will be preselected as candidates for the Prize. This preselection will be made according to the scores given in the Conference’s evaluation process reports. The decision will correspond to a jury appointed for that purpose, composed of three researchers of recognized prestige.
4. The award decision will be made public at the 36th International Marketing Conference AEMARK, to be held in Murcia, and will be final.
5. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

WINNER LIST

1. The Spanish Association of Academic and Professional Marketing (AEMARK) announces the Award/Recognition for Best Work in Progress presented at the 36th International Marketing Conference, in Murcia.
2. The author/s of the best work in progress will receive a diploma.
3. The procedure for awarding the Prize will be based on the quality of the submitted work, considering the originality of the work and its contribution to the Marketing area. Among all works in progress accepted for presentation at the 36th International Marketing Conference AEMARK, ten (or a higher number in case of a tie) will be preselected as candidates for the Prize. This preselection will be made according to the scores given in the Conference’s evaluation process reports. The verdict will correspond to a jury appointed for that purpose, composed of three researchers of recognized prestige.
4. The award decision will be made public at the 36th International Marketing Conference AEMARK, to be held in Murcia, and will be final.
5. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org.  You can also file a claim with the control authority if you consider data treatment inappropriate. la autoridad de control, si considera que el tratamiento no es adecuado.

WINNER LIST

1. The Spanish Association of Academic and Professional Marketing (AEMARK) announces the Award/Recognition for the Best Poster presented at the 36th International Marketing Conference AEMARK, in Murcia.
2. The author/s of the Best poster will receive a diploma.
3. The procedure for awarding the Prize will be based on the quality of the poster presented, considering the originality of the work and its contribution to the Marketing area. The final verdict will correspond to a jury appointed for this purpose, composed of three researchers of recognized prestige.
4. The award decision will be made public at the 36th International Marketing Conference AEMARK, to be held in Murcia and, will be final.
5. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

WINNER LIST

1. ESIC University and the Spanish Association of Academic and Professional Marketing (AEMARK) announce the Business Relevance of Research in Marketing Award, which seeks to recognize the managerial implications of knowledge generated by academic research projects in the Marketing area, thus promoting transfer and collaboration between scholars and practitioners.
2. This prize, which will be awarded during the celebration of the 36th AEMARK International Marketing Conference in Murcia, aims to encourage the applicability of Marketing research presented during the conference and seeks to distinguish those contributions that produce significant progress in their respective areas of knowledge with direct relevance for marketing professional. The aim is to recognize the effort and dedication of the Academia, which through research contributes to the transfer of knowledge to companies and institutions.
3. The authors of the Business Relevance of Marketing Research Award’s winning paper will receive a plaque, a diploma, and a €500 reward financed by ESIC University. The authors of the finalist papers will also receive a diploma (see point 5). All of them will be invited to contribute to the publication Unibusiness AEMARK – Transferencia de Marketing Universidad-Empresa with an informative article derived from their research work aimed at marketing professionals.
4. All papers accepted for the Conference general program will be eligible for this award, as long as in the paper submission authors have expressly expressed their desire to participate in this call. Said participation implies that, in the event of being nominated as winners or finalists of the award, the authors commit themselves to submit a version of their paper for possible publication in the next issue of Unibusiness AEMARK – Transferencia de Marketing Universidad-Empresa, complying with the deadlines, writing guidelines and review process established by the journal. The presentation of the candidacy implies the acceptance of these Bases.
5. The evaluation process includes both academic and business experts. In a first phase, ten papers will be preselected from those that in the review process received the highest scores in the assessment criterion about the interest of the research findings for their dissemination among companies and institutions. As a complementary criterion and to ensure academic quality, each paper’s total score will also be considered and a minimum cut-off score will be established to identify these ten papers (exceptionally, in the event of a tie, more may be preselected). In a second phase, preselected papers will be evaluated by a jury composed of experts from the business world, who will be appointed by both AEMARK and ESIC University. The jury will choose the finalist papers and, among them, the winner of the Award. In its verdict, the jury will take into account the practical application and the managerial implications of the research findings, its social impact and its potential for meaningful knowledge transfer to companies as well as public or private institutions.
6. Data protection. Personal data contained in the candidacies will be processed by the ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), VAT number G84642537, for the call, endowment, management, and granting of the Award object of these bases. The legal basis is the consent given when submitting your application. You can obtain additional information or exercise your rights of access, rectification, deletion, opposition, portability, and limitation by sending an email to premios@aemark.org. You can also file a claim with the control authority if you consider data treatment inappropriate.

Patrocina:

WINNER LIST

1. Esta convocatoria pretende fomentar la asistencia y participación de investigadores latinoamericanos en el Congreso Internacional de Marketing AEMARK (Asociación Española de Marketing Académico y Profesional). Con esta finalidad, AEMARK ofrece la posibilidad de obtener una ayuda económica a los investigadores latinoamericanos que presenten las mejores ponencias o trabajos en curso con esta procedencia. Los autores deberán enviar sus ponencias o trabajos en curso a evaluar dentro del periodo establecido por los organizadores del 36º Congreso Internacional de Marketing AEMARK a celebrar en el mes de septiembre en Murcia.
2. Podrán optar a la ayuda autores que procedan de cualquier país latinoamericano y actualmente estén desarrollando allí su actividad investigadora. El autor que opte a la ayuda deberá acreditar su procedencia mediante pasaporte en vigor de un país latinoamericano. La presentación de la candidatura implica la aceptación de estas Bases.
3. Para optar a la ayuda es suficiente con que uno de los investigadores de la ponencia o trabajo en curso cumpla los requisitos indicados en el apartado 2, independientemente de la procedencia de los co-autores de la investigación.
4. Se podrán conceder hasta un máximo de tres ayudas (como máximo una por persona y ponencia). La ayuda está destinada a la financiación de gastos del viaje del investigador desde Latinoamérica a España, que necesariamente deberá asistir al congreso y estar inscrito en el mismo. Cada bolsa de viaje ascenderá a un máximo de 500€.
5. Los autores que deseen obtener esta ayuda deberán presentar la ponencia o trabajo en curso en el 36º Congreso Internacional de Marketing AEMARK a celebrar en Murcia. La solicitud de la ayuda se realizará una vez finalizado el proceso de evaluación, cuando la ponencia o trabajo en curso haya sido aceptada para su presentación al Congreso. Para optar a la ayuda los aspirantes remitirán a la dirección de correo electrónico aemarklatinoamerica@aemark.org un mensaje comunicando el deseo de participar en esta convocatoria, incluyendo:
   (1) solicitud de participación;
   (2) referencia completa de la ponencia enviada;
   (3) declaración de que el investigador latinoamericano que podría recibir la ayuda no se encuentra vinculado a ninguna universidad española, y
   (4) copia del pasaporte en vigor del autor que opta a la ayuda.
   En el asunto del mensaje debe figurar “AEMARK – Solicitud de ayuda para ponencias presentadas por investigadores Latinoamericanos”. La presentación de solicitudes para la presente convocatoria deberá realizarse en el plazo de 15 días desde la comunicación de la aceptación de ponencias y trabajos en curso para su presentación en el congreso.
6. El procedimiento para otorgar las ayudas se basará en la calidad del trabajo presentado, teniendo en cuenta su originalidad y contribución al área de marketing, pero también priorizando la entrega de las ayudas a aquellos investigadores que no la hayan recibido en los últimos dos años. El veredicto corresponderá a un Jurado designado a tal efecto, integrado por tres investigadores de reconocido prestigio. Para tomar la decisión, el Jurado tendrá en cuenta los informes del proceso de evaluación del congreso. El Jurado elaborará un ranking con los tres autores beneficiarios de la ayuda y tres suplentes.
7. La decisión se comunicará con antelación a los autores a quienes se conceda la ayuda, quienes, para poder recibirla, antes del 20 de julio de 2025 tendrán que acreditar que han formalizado su inscripción y reservado su viaje a Murcia para asistir al Congreso. De no cumplir con este requisito, la ayuda pasaría al siguiente suplente. Para hacer efectiva la ayuda, todos los gastos del viaje deberán justificarse mediante factura original al inicio del congreso.
8. La decisión del Jurado será inapelable y se hará pública durante la celebración del 36º Congreso Internacional de Marketing AEMARK en Murcia.
9. Protección de datos. Los datos personales contenidos en las candidaturas serán tratados por ASOCIACIÓN ESPAÑOLA DE MARKETING ACADÉMICO Y PROFESIONAL (AEMARK), con CIF G84642537, para la convocatoria, dotación, gestión y otorgamiento del Premio objeto de estas bases. La base legal es el consentimiento otorgado al presentar su candidatura. Puede obtener información adicional o ejercer sus derechos de acceso, rectificación, supresión, oposición, portabilidad y limitación enviando un correo a premios@aemark.org. También podrá presentar una reclamación ante la autoridad de control, si considera que el tratamiento no es adecuado.

HISTÓRICO