The University of Bath School of Management and EMAC invite electronic submissions to the EMAC Spring Conference 2026 scheduled on 2-5 June 2026 in Bath, UK. 

The University of Bath is a top 10 UK University with a reputation for research and teaching excellence. It ranked 132 globally in the QS World University Rankings 2026 and in the top 100 for Marketing in the QS World University Rankings by Subject 2025. 

The School of Management is home to a large body of academics carrying out world-leading marketing research. This includes the Bath Retail Lab, a knowledge hub focusing on retailing and contemporary consumer issues alongside industry partners.  

All submissions are due in PDF format and should be done online via the conference website no later than 1 December 2025, 16:00 CET Time (no extension of deadline). 

More information here.