Seminars

AEMARK organizes two seminars at the beginning of each year: the teaching seminar and the research seminar.

With the research seminar AEMARK aims to provide training in novel analytical techniques and tools that researchers in this area can use to execute their research.

Regarding the teaching seminar, the topics addressed are related to aspects related to the teaching activity, providing tools or new methodologies that can be implemented in the classes; as well as the development of the career of teachers in that area.

From AEMARK we want to thank both the speakers and the participants for their presence and interest in these seminars. We are very satisfied with the response they have had, so we are committed to conducting new seminars that we hope will be useful in the development of the teaching and research activity of professors in the area of Marketing and Market Research.

Previous editions Teaching

Previous editions Research

2022
Digital marketing teaching
2021
Situation of the teaching of Marketing Research at Spanish Universities
2020
Industrial Doctorate
2019
Active methodologies for marketing teaching
2018
Teaching online at traditional universities
2017
The new accreditation system for access to university faculty
2016
Challenges of marketing teaching in the new regulatory framework
2015
Decreto de Acreditación del Profesorado
2014
Emotional intelligence and its practical applications
2013
Planning and development of the subject "End of degree work" in the new degree programs